Ravindra BagaleCourses & study guides

8. Charts

8.12 Choosing the Right Chart

Your question Best chart Avoid
Compare categories (cities, stores) Column / Bar (sorted) Pie with many slices
Ranking (Top 10 products) Sorted bar Unsorted column
Trend over time Line (many periods), Column (few) Pie, scatter
Part of whole (≤ 5 parts) Pie / Doughnut, 100% stacked bar 3D pie
Parts over time Stacked column / Stacked area Many pies
Two measures, different scales Combo with secondary axis Two unrelated charts
Relationship between two numbers Scatter (+ trendline) Line
Distribution Histogram, Box & Whisker Column of raw values
Start → end bridge Waterfall Stacked column
Stages that shrink Funnel Pie
Hierarchy share Treemap, Sunburst Nested pies
Geography Filled Map Map when geography isn't the point
Trend inside a table Sparklines Many tiny charts
Single KPI Big number card (cell) with ▲▼ A chart with one bar

Ravindra Bagale's Tip

When choosing a chart, many students think "which chart looks nice?" Instead, ask "what is the question?" – compare, trend, share, relationship, distribution – and use this table. Don't put 7–8 different chart types on one dashboard; 3–4 types are enough.

Practice task

For each of these questions write the best chart and one sentence why: city ranking, monthly trend, payment mode share, delivery time distribution, sales bridge Oct→Nov.